Proposal of model for creating innovation strategy

Lendel, Viliam; Varmus, Michal

Digitální knihovna UPCE
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Univerzita Pardubice
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Publikace vydané Univerzitou Pardubice / Published by the University of Pardubice
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Odborné časopisy / Journals
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Scientific papers of the University of Pardubice
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Series D, Faculty of Economics and Administration
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2010/16 Scientific papers, Series D
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Proposal of model for creating innovation strategy

Lendel, Viliam; Varmus, Michal

Soubory tohoto záznamu

URI: http://hdl.handle.net/10195/38192

Datum publikování: 2010

Typ dokumentu: Article

Zdrojový dokument: Scientific papers of the University of Pardubice. Series D, Faculty of Economics and Administration. 16 (1/2010)

ISSN: 1211 – 555X

Abstrakt:

The process of creating an innovation strategy is a complex process. The contribution deals with the process of creating an innovation strategy. It gives new insights in analysis of environment and strategy formulation. The contribution provides a comprehensive look at the creation of innovative strategies using elements of the proposed expert system. Part of the article is also recommendations for successful implementation of innovative strategy in the enterprise.

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